Youth campaign webinar and stats

September 27th, 2017 | | Events


Tourism Australia will host a free, 30 minute webinar on Monday 9 October at 4pm to update industry on its new youth-focused campaign which will launch internationally the week before.

If you want to know more about the Working Holiday Maker or the general youth markets, then ask yourself the following questions:

  • where are they coming from?
  • what do they prebook?
  • how much do they spend?
  • what do they spend it on?
  • where do they stay?
  • what do they do in Australia?
  • what jobs do they do?

Tourism Australia has published infographics on the size and value of the general youth and Working Holiday Maker markets to answer these questions.

Source: Tourism Australia