Great Barrier Reef operators – you can helpAugust 8th, 2017 | | industry
Citizens of the Great Barrier Reef (CoGBR) is a movement which aims to engage the world with the future of the Reef. CoGBR want to cause action both locally and globally by mediating an informed understanding of the environmental situation the Great Barrier Reef faces, and uniting Citizens to use their Citizenship to protect the Reef.
A few weeks ago, their team launched the Tourism Toolkit, which is currently mobilising tourism operators working up and down the Reef. By utilising the Toolkit, operators are showing their commitment to Citizens and also how greatly they value the Reef and all that this stunning natural wonder delivers locally, and all that it inspires globally.
The Toolkit allows operators to support Citizens by representing their logo within their businesses and interacting with them digitally online. Already seen numerous operators getting creative with the Toolkit.
In a couple of illustrations, the Citizens logo is now represented in regional venues and on vessels going out to experience the Reef, for all visitors to see! This encourages a dialog on the importance of protecting and conserving the Reef amongst both operators and tourists.
Once Citizens goes live on the 31st of August, these tourism operators will ally with them to activate Citizens at the next level, where they will invite individuals to act as a Citizen of the Reef. To join operators from Lady Elliot Island to Ocean Free at Green Island, you can register for the Toolkit here.
Sourced by Mike Barrow